Tuesday, March 17, 2009

Interesting numbers for marketers

According to Nielsen Online, more people in the US and other leading digital countries worldwide are using social networks and blogs than e-mail.

Top Five Online Sectors Worldwide*, Ranked by Active Reach, December 2007 & December 2008

While search and destination sites remain the most popular online activities, social network and blog use exceeded that of e-mail, increasing their reach by 5.4%.

In addition, time spent on social networks and blogging sites is growing at over three times the rate of overall Internet growth.


Source: emarketer

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